Officially, I’m a Senior Copywriter.

But unofficially?

I would call myself a Deck Master, Idea Doctor, Do-as-I-do Mentor, Relentless Perfecter, Mock-up Maker, among others.

Let’s call these the mutually beneficial symptoms of craft obsession that keep campaigns on track and heading for the finish line.

My proudest delivery, Vaseline Verified, flexed all these roles and more. What started out as a ‘small’ local brief for my partner and I, ended up as a cultural benchmark that has changed the advertising industry. Snapping up many of the industry’s most wanted awards; Cannes Titanium, Grand Prix, D&AD, Clios, Andys, LIA Grands, and Best of Discipline at One Show.

We’re still in disbelief watching the awards list snowballing, alongside the stunning real-world results of the campaign. 

It’s an amazing peak, but there’s a whole iceberg of work underneath it all:

  • #1 Most Awarded Creative in Asia Campaign Brief 2026

  • #1 Most Awarded Creative in Singapore Campaign brief 2026

  • #5 Most Awarded Copywriter Globally Cannes Lions 2025

  • #1 Copywriter Global Creative Rankings One Show 2026

  • 8+ years in advertising giants — Ogilvy | TBWA | BBDO

  • Brands Vaseline | LUX | Porsche | Bayer | Dove | Unilever | Amazon | Google PLAY  

  • FMCG | beauty | auto | pet-care | personal-care | gaming

I’m now looking for the next brief to turn into gold. I’d love to do this alongside a talented team who would appreciate my humour, tenacity, strategic mind, love for simple ideas, and ability to pivot quicker than you can say ‘due tomorrow’.

Based in Lisbon, PT.

Let’s talk

here +351 932 898 563
or here christina.wilson184@gmail.com
or even here on Linkedin

  • 5th Most Awarded Copywriter Globally. Cannes 2025

  • #1 Most Awarded Creative Asia & Singapore. Campaign Brief 2025.

  • Cannes Lions 2025 Titanium | 2 Grand Prix | 1 Gold | 4 Silver | 2 Bronze

  • D&AD 2026 5 Yellow Pencils | 4 Graphite | 6 Shortlists

  • The One Show 2026 3 Best of Discipline | Best Of TikTok | 9 Gold | 2 Silver

  • Clios 2026 3 Grand Prix | 12 Gold

  • Andys International 2026 Idea | Reset

  • LIA 2025 3 Grand Prix | 10 Gold | 2 Bronze

  • One Show Asia 2025 Best of Discipline Direct | 4 Gold | 1 Silver | 1 Bronze

  • Sabre PR Awards 2025 Best in Show | 1 Gold

  • Cannes Lions 2024: Bronze

Additional Wins: Madstars | Spikes Asia 2024 - Bronze | Epica 2024 - Gold/Silver | Creative Circle 2024 - Gold | Contagious Pioneers 2026


Senior Creative | Independent, Portugal | July 2025 – Present

  • Supporting global brands with end-to-end creative strategy, conceptual copywriting, and brand voice development.

Clients: Mastercard


Senior Copywriter | Ogilvy, Singapore | April 2023 – June 2025

  • Led Vaseline Verified from idea conception through to execution.

  • Helped lead Ogilvy, Singapore to the #1 Agency in Asia.

  • Developed integrated campaigns and tone-of-voice for Unilever FMCG brands Vaseline, Dove, Rexona, LUX, and POND’s.

  • Oversaw creative production for high-stakes partnerships, including Vaseline x White Lotus (Four Seasons shoot).

  • Supervised and mentored junior creative teams throughout creative process.


Senior Copywriter | UltraSuperNew, Singapore | October 2022 – April 2023

  • Spearheaded conceptual copy and led the winning pitch for a major government contract.

  • Collaborated cross-functionally with Art Directors, Designers, and Account Leads to deliver social-first content.


Copywriter | TBWA, Germany | March 2022 – August 2022

  • Developed global and regional campaigns for Henkel and Schwarzkopf Haircare.

  • Pitched and executed proactive award-winning ideas alongside core account work.


Copywriter | BBDO, Germany | January 2018 – February 2022

  • Crafted insight-driven campaigns for Porsche, Bayer, Unilever, and Amazon (B2B).

  • Applied audience-driven strategic principles to high-budget global pitches.


Fashion Designer | C&A, Germany | May 2013 – January 2017

  • Built strong foundation in trend analysis, visual storytelling, and creative concepting that served as the springboard for a career in copywriting.

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